Overview:

Description	Streamline campaign creation process, remove unused settings and organise inputs.
Mockup	https://www.figma.com/proto/dOqKEEAah3pDhxNAQxkg5f/ADVERTISERS---Create-Campaign-V1?node-id=301%3A25&scaling=min-zoom&page-id=0%3A1&starting-point-node-id=301%3A25 https://www.figma.com/proto/DUcIwegXY8HuRyXzcW6Ept/ADVERTISERS---Create-Campaign-V2?scaling=min-zoom&page-id=0%3A1&starting-point-node-id=401%3A21&node-id=401%3A21 https://www.figma.com/proto/XSFJYyCCNM0Z41Lh961pMm/ADVERTISERS---Create-Campaign-V3?scaling=min-zoom&page-id=0%3A1&starting-point-node-id=9%3A2&node-id=9%3A2
Assets	https://drive.google.com/open?id=1KpeoUyqtj5nuis7KOyu5Oc-NKsJvX4GA

Quantitative Data:

Data driven justification for ux/ui changes, especially necessary for organic changes that do not originate from client requests or roadmap features.

Link	Date Range	Item	Metric & Value	Assumption

Link

Date Range

Item

Metric & Value

Assumption

00/00/2021
to
00/00/2021
(0 Days)

Metric name

Metric Value

HYPOTHESES

Lorum ipsum

REASONING

Lorum ipsum

Competitor Research:

Function	Findings	Image	Takeaways

Function

Findings

Image

Takeaways

Embrace

Reject

TO DISCUSS

Proposal Feedback:

Stakeholder	Date	Changes

Stakeholder	Date	Changes
Product	07/07/21	Done Make changes so UI is like for like, but moved into a dialog instead of separate page Done Change terminology to use ‘CPA’ and ‘CPL’ terminology on ‘Performance Metric’, ‘Payout Metric' and 'Publisher Payout Metric’ Done Rejected need more info TO DISCUSS TO DO
Product	29/07/21	Done Change ‘form’ option to point to global forms Done Rejected need more info TO DISCUSS TO DO
Product	24/01/22	Done Add journey for when ‘IO management’ is enabled for campaign and new settings are available in campaign creation > ‘financials’ step Done Rejected need more info TO DISCUSS TO DO
Product	25/01/22	Done Rejected need more info TO DISCUSS TO DO For ‘per action payout amount’, change validation message to say ‘You have exceeded your maximum CPL amount. Contact your enterprise admin to adjust this setting for 'Maximum Cost Per Leads’
Product	27/01/22	Done Create version without CPA journey Done Rejected need more info TO DISCUSS TO DO

Retrospective:

To be completed after this features release. The retrospective should allow a basis for further improvements to this feature.

User Feedback

Stakeholder	Date	Description

Stakeholder	Date	Description

Quantitative Data

Link	Date Range	Item	Metric & Value	Assumption