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Version 1 Current »

Overview:

Description

Move current form functionality from campaign level to global level.

Type

Roadmap Feature

Story

Global Forms

Mockup

https://invis.io/HBZZ0TE5T3R

Ticket

Assets

https://drive.google.com/drive/folders/1HW8DIZ5P6llBtmb-ZVmNWLuWd2Eg02be?usp=sharing

Quantitative Data:

Data driven justification for ux/ui changes, especially necessary for organic changes that do not originate from client requests or roadmap features.

Link

Date Range

Item

Metric & Value

Assumption

00/00/2021
to
00/00/2021
(0 Days)

Metric name

  • Metric Value

HYPOTHESES

  • Lorum ipsum

REASONING

  • Lorum ipsum

Competitor Research:

Function

Findings

Image

Takeaways

EMBRACE

REJECT

TO DISCUSS

Proposal Feedback:

Stakeholder

Date

Changes

Product Team

09/12/2020

DONE

  • Dynamic thank you page concept research, get more use cases for thank you page to see if we can create ‘official’ functionality for thank you page, e.g. have official setups for:

    • Aquisition inc: Links to various whitepapers, videos, websites depending on the campaign

    • Hoburne: Links to hoburne park pages depending on campaign

    • Incisive: Redirects to various whitepapers depending on whitepaper IDs

    • FCA: Sometimes they include unique tracking scripts based on campaign and car models

    • R&I: Different asset download (e.g. externally hosted PDFs) links per campaign

      • Achieved via dynamic thank you page rules, options allow choosing of campaign, advertiser, whitepaper, and then depending on selection you can choose contents and actions

REJECTED

NEED MORE INFO

TO DISCUSS

  • Thanks page

    • For migration helpfulness add HTML section and JS section?

Product Team

20/01/2021

DONE

  • Global thanks page mocks - add recommended whitepapers options at the top

    • Information added on first slide of mockups

REJECTED

NEED MORE INFO

TO DISCUSS

  • For v2 dynamic thanks page, potential for pagination/lazy loading for groups of rules to help performance.

Retrospective:

To be completed after this features release. The retrospective should allow a basis for further improvements to this feature.

User Feedback

Stakeholder

Date

Description

Quantitative Data

Source

Link

Description

Findings

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