\uD83C\uDDE6 A-D
Name | Definition |
|---|---|
Advertiser | Within the Publisher and Agency verticle as a user you create a campaign on behalf of an Advertiser (client). When creating a campaign this is a way of siloing the data for that particular advertiser (client). For the Brand verticle this would generally reflect regions instead of a client. |
Agencies | |
Always Delivered | |
Batch | |
Bands | |
Billable | A lead is deemed as ‘Billable' if it has been processed as valid and delivered to an endpoint. Leads can be ‘Billable for Advertisers’ and 'Billable for Publishers’ |
Campaign |
\uD83C\uDDEA E-K
Name | Definition |
|---|---|
Enterprise | An Enterprise is the Convertr platform instance of a client using the platform, this can include Publishers, Advertisers and Agencies. Within an Enterprise, configuration can be applied to manage all aspects of the clients users and data. |
Hardfail | |
Insights | |
\uD83C\uDDF1 L-O
Name | Definition |
|---|---|
Leads | |
\uD83C\uDDF5 P-S
Name | Definition |
|---|---|
Publisher | |
Processr | Processr: Proccessr is a section of the platform that powers the optimisation and validation of data within the platform. The Convertr Processr is also a data processing infrastructure that acts as the foundation for the platform, however this is purely for internal access and not accessible via UI / API for clients. |
Suppression |
\uD83C\uDDF9 T-Z
Name | Definition |
|---|---|
Unsigned | |
Validation Lists | |
Value Transforms | |
Whitepapers |