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Overview:

Description

Campaign leads listing and view improvements, moving lead view into modal for quicker navigation.

Type

Roadmap Feature

Story

Mockup

https://invis.io/2VX0231J6CD
https://invis.io/X710WJ3PH2EP

Ticket

Assets

https://drive.google.com/open?id=1gXpUOB-vx0g88mwuia1K_DrHQzaI8t0T


Quantitative Data:

Data driven justification for ux/ui changes, especially necessary for organic changes that do not originate from client requests or roadmap features.

Link

Date Range

Item

Metric & Value

Assumption

N/A

N/A

N/A

N/A

HYPOTHESES

  • Cannot accuratly quantify data comparisons

REASONING

  • Much of the interface has been moved from separate pages (with unique URLs) to dialog interfaces on the same listing URL, therefore actions cannot be separated and compared fairly to use data to judge any changes in use. For example, a change in ‘time spent on page' cannot be analysed and confirmed if this metric change was due to UX/UI improvements, or because other workflows within the same URL are changing metrics.


Competitor Research:

Function

Findings

Image

Takeaways

EMBRACE

REJECT

TO DISCUSS


Proposal Feedback:

Stakeholder

Date

Changes

Product

12/05/21

DONE

  • Add screen in wireframes to show a new ‘export report’ button on campaign leads / global leads listing

    • Done

  • Setup step - Add radios to say if you want to filter by all or select advertisers/campaigns/publishers

    • Done

  • Setup step - Change ‘newest to oldest’ to ‘ascending to descending’

    • Done

  • Columns step - new field names should always be filled in as they are required

    • Done

  • Columns step - Template saving needs some text to say that template will be saved on export

    • Done

REJECTED

NEED MORE INFO

TO DISCUSS

TO DO


Retrospective:

To be completed after this features release. The retrospective should allow a basis for further improvements to this feature.

User Feedback

Quantitative Data

Source

Link

Description

Findings

N/A

N/A

N/A

N/A

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