Value Transform
What does it do?
Values transforms enables a user to automate the process of manipulating and appending data, In Lehman’s terms its takes one bit of information and creates another.
Who would use it?
Publisher, Agency users
Why would clients find this useful?
- By having this process, it cuts down manual work and data manipulation (Speed and time)
- Improves data quality and it becomes automated instead of manual intervention (improved data quality)
- Users do not need to change the way they collect data it means that the information they generate is standardized and they meet the clients needs (meets clients’ needs)
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An example of how it would be implemented?
For a publisher, they would use this to make sure they don’t lose their data integrity.
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