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However as of 2022, Convertr transitioned to a managed IT service which has no need for a VPN, therefore all company devices have unique IP addresses and cannot be easily excluded. This means that any data should will include the usage of any internal users.

Aggregation of URLs

Prior to transitioning to GA4, we utilised GA3 which supported a ‘Search and Replace’ feature whereby a custom regex filter could be added:

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Google Universal Analytics will be deprecated in July 2023. Therefore the transition to Google Analytics 4 is required. However, GA4 currently does not support URL ‘search and replace’. Therefore ID’s in URLs cannot be aggregated at this moment in time.

Info

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Last checked for feature support in 02/23

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