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Name | Definition |
---|---|
Advertiser | Within the Publisher and Agency verticle as a user you create a campaign on behalf of an Advertiser (client). When creating a campaign this is a way of siloing the data for that particular advertiser (client). For the Brand verticle this would generally reflect regions instead of a client. |
Agencies | |
Always Delivered | |
Batch | |
Bands | |
Billable | A lead is deemed as ‘Billable' if it has been processed as valid and delivered to an endpoint. Leads can be ‘Billable for Advertisers’ and 'Billable for Publishers’ |
Campaign |
\uD83C\uDDEA E-K
Name | Definition |
---|---|
Enterprise | An Enterprise is the Convertr platform instance of a client using the platform, this can include Publishers, Advertisers and Agencies. Within an Enterprise, configuration can be applied to manage all aspects of the clients users and data. |
Hardfail | |
Insights | |
\uD83C\uDDF1 L-O
Name | Definition |
---|---|
Leads | |
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\uD83C\uDDF9 T-Z
Name | Definition |
---|---|
Unsigned | |
Validation Lists | |
Value Transforms | |
Whitepapers |
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