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Quantitative Data:

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Data driven justification for ux/ui changes, especially necessary for organic changes that do not originate from client requests or roadmap features.

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Stakeholder

Date

Changes

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titleDone

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titleRejected

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titleneed more info

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titleTO DISCUSS

  • Change to lead searching only by email (not partial matching, exact matching only)

  • Add ‘filter’ dropdown before search bar (pre-selected with campaign)

    • Pre-selected with campaign, other options are Leads, Advertisers, Publishers

    • Depending on selection, can search by either NAME or ID and result should show NAME - ID

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Retrospective:

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To be completed after this features release. The retrospective should allow a basis for further improvements to this feature.

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