Content Comparison

What does it do?

This is a user type that allows Agencies to view campaigns for advertisers that have been assigned to them. It also enables Read / Write ability in relation to Insertion Orders, Value Transforms, Validation Lists, Default Value Settings, Account details , Ability to view live leads, Ability to view selected Reports, Ability to create and duplicate campaigns, Batch management and Lead Export. Agency users can also manage their Advertiser and Publisher uses.

Agency users can also utilise Masking for the above mentioned areas of the platform. This enables users to obscure data from other users if this is required for data privacy.

What use case(s) does this apply to?

Why would clients find this useful?

Clients would find this useful as it enables them to validate data being provided by multiple Advertisers.

Clients would find this useful as it enables them to set Default values for data being provided by multiple Advertisers.

Clients would find this useful as it enables them to manage the accounts of multiple Advertisers.

Clients would find this useful as it enables them to export lead data being provided by multiple Advertisers.

Clients would find this useful as it enables them to view Live leads being provided by multiple Advertisers.

Clients would find this useful as it enables them to view / create a selection of reports from the data being provided by multiple Advertisers. These reports include: Advertiser Performance, ROI Breakdown, Publisher Report, Publisher Performance, Global Lead Export.

Key Talking Points

Agency

• View campaigns for advertisers that have been assigned to them

• Advertisers

  • Read/Write Advertiser IOs

  • Read/Write Advertiser Value Transforms

  • Read/Write Advertiser Validation Lists

  • Read/Write Advertiser Default Value Settings

  • Read/Write Account Details

  • Read/Write Advertisers

• Publisher

  • Read/Write Publishers

  • Read/Write Publisher Users

• Live Leads

  • Can View

• Users

  • Read/Write  Publisher Users

• Reports

  • Advertiser Performance

  • ROI Breakdown

  • Publisher Report

  • Publisher Performance

  • Global Lead Export (filtered by agency advertisers)

• Connected Apps

  • Read/Write Depending on enterprise
    

• System

  • View Batch Management

  • Can Read/Write Global Validation lists

  • Batch Management

• Campaign

  • Create/Duplicate Campaigns

  • Leads Edit Whitelisted Data

  • Full Campaign Functionality except logs

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